Having a website is a great start, but potential clients need to be able to find your website.
Most Internet users start by using a search engine to find the products or services they seek. The first few results on the first page are the ones most likely to be clicked. An eye-tracking study done by Google shows how search engine results are viewed.
Getting your website ranked near the top of relevant search queries requires a healthy dose or Search Engine Optimization (SEO). In a competitive marketplace your competitors are also seeking the same coveted rank positions.
SEO engagements typically start with an initial assessment or review of existing web properties. Follow-up SEO activities then take the form of one-time improvements as well as ongoing maintenance, tuning, monitoring and updating.